BAYADA’s Home Health Care Landing page was designed to provide users clarity about BAYADA’s service offerings. Similar to bayada.com, the Home Health Care index page features four prominent CTAs highlighting three service options as well as BAYADA’s philosophy.
The secondary page, What is Home Care provides a visual comparison between the three services: Personal Care and Companionship, Private Duty Nursing Care, and Home Health Care. Each service utilizes a custom color and custom icons to represent the type of care covered by each.
The Landing page offers CTAs prominently through out the site to help users find what they’re looking for as quickly and efficiently as possible.
© Kat Findley 2016